ABOUT MCL
I write copy that sells high-quality products.
Need stellar product descriptions? Emails that drive sales? A bio that tells your story? I gotcha.
I've spent nine stylish (and, let's face it... slightly geeky) years honing my skills as one of New York's leading women's fashion copywriters.
I've collaborated with globally-recognized brands and retailers including Cushnie et Ochs, Victoria's Secret, Intermix, John Varvatos, Tiffany & Co., and Refinery 29.
Want to be next?
SERVICES
Better copy = more sales. What does YOUR business need?
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Email Marketing
Inbox-optimized messaging that converts
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Product Descriptions
E-commerce copy with must-buy-this appeal
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Website Copy
Inspire, educate, excite... all over your site
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Social Media Captions
Get those Likes, inspire shares, spread the word
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Press + PR
Get the right people hyped about your brand
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About Pages + Bios
A well-told brand story creates customers for life
WHAT'S NEW?
The latest happenings in MCL-world...
From cherry blossom petals swirling as you ascend the subway stairs to industrious ice cream trucks getting a head start, I find this palpable shift in mood simply irresistible.
It's also a great time to start new projects and collaborations! What kind of magic do you want to make for your brand this year? Let's grab a local—or digital—coffee together and talk shop.
RAVE REVIEWS
Testimonials reflect only the views of the individuals quoted.
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Yelena Shuster
Victoria's Secret
Michelle's copy is always witty, brilliant, and fresh and her attitude is happy and zen, despite a high-stress environment. I highly recommend her.
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Connie Wang
Refinery29
Michelle Christina is a writing machine. She not only has impeccable taste, brilliant style, and compelling copy, she also does it all with an amazing attitude.
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Maz Ben
Kyi Kyi
Michelle Christina is a skilled copywriter who understood our customer and completed projects quickly. She has been a valuable consultant for various aspects of our website and brand.
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Carla Dave
Mr. Pitts
Michelle is a star! Her writing skills are fantastic and she delivered exactly what I was looking for with my brand.
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Damien Ciosek
Vices Shoes
Extremely creative. Very fast and professional. Will certainly rehire Michelle in the future.
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FRANCINE RABINOVICH
DENIM THERAPY
Michelle Christina is sharp, creative and skilled at writing digital content. She goes the extra mile to see a project through to success.
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Carla Silva
Photasia
Finding the right creative copywriter was a challenge... until I found Michelle Christina. She knew how to express my personality, creativity and the essence of my business so effortlessly.
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Corliss Elizabeth Williams
The Lowry Estate
Michelle portrayed my shop, personality, and aesthetic accurately. She really took the time to get to know me!
CONTACT
You may also send an email to michelle.christina.larsen at gmail.com