Website Copy for Satya + Sage, Spring 2023
The project: I try to align with clients who feel like a good match to my “vibe”. That’s why working with Satya + Sage founder Sonja on her website and product descriptions was such a dream. We worked together over the span of a few years on different deliverables (website, product copy, email, blog posts) and variations of the Satya + Sage digital space. Seeing the brand evolve and expand was also thrilling. I’ll never forget receiving one of these candles for Christmas from a friend who had no idea I was working with the brand!
The brand: Satya + Sage is an eco-friendly home fragrance brand that specializes in hand-poured artisan candles. The scents are formulated to inspire at-home “rituals” that allow for mindfulness and centering. And don’t we all need a little more of that?
The copy: Below is , at the time of publishing, the most recent iteration of the Satya + Sage website. I loved collaborating with Sonja on this! While brands routinely update their copy and content through the seasons, the text on the live Satya + Sage website is largely the same as it was delivered below. You may prefer to scroll through and experience it in real time than view these static samples.
See all of my work for Satya + Sage here and all website copy here.
Hint: Need a closer view at the text? Right click to open any image in a new tab.
Homepage:
About:
Initiatives:
Interested in working together? Visit this page to learn how we can collaborate on fashion and lifestyle copy.
☕️ About the fashion copywriter: Michelle C. Larsen is a senior-level fashion and lifestyle copywriter based in New York. She specializes in refreshingly human language for cross-channel digital experiences, helping e-commerce brands write relatable, revenue-driving copy—from rosy product descriptions to punchy subject lines. Michelle is currently celebrating 15 years of writing copy for inspiring brands, big and small.
Looking for something specific? Browse all of Michelle C. Larsen’s portfolio categories: