Product Descriptions for PINK by Frankies Bikinis, Winter 2025
The project: What’s cuter than PINK? As a long-time freelance copywriter for VS, I’m definitely partial to projects that include the little sister…
Blog Content for Grey State Apparel, Fall 2024
The project: Grey State Apparel was already on my radar as a cool sustainable brand, so when they reached out to me…
Product Descriptions for Royal Codes, Spring 2024
The project: When Royal Codes approached me to write the product copy for their Exotic Collection campaign, I was immediately drawn into the brand’s…
Email Copy for Royal Codes, Spring/Summer 2024
The project: When Royal Codes approached me to write their Exotic Collection campaign, I was immediately drawn into the brand’s sultry, ethereal…
Email Copy for VS PINK, Summer 2023
The project: What’s cuter than PINK? As a long-time freelance copywriter for VS, I’m definitely partial to projects that include the little…
Instagram Content for SAYCIA Tulum, 2020~2022
The project: I collaborated with SAYCIA Tulum (and its inspiring founder, Kristine) over several years. Together we created brand books, web…
Blog Content for Verishop, 2021-2022
The project: I had the chance to collaborate with Verishop’s copy and design teams on a range of deliverables, from email…
Website Copy for Verishop, 2021-2022
The project: I had the chance to collaborate with Verishop’s copy and design teams on a range of deliverables, from email…
Email Copy for Verishop, 2021-2022
The project: I had the chance to collaborate with Verishop’s copy and design teams on a range of deliverables, from email…
Product Descriptions for So Excessive, Spring 2021
The project: One of my favorite collaborations in recent years, I worked with founder Keena Williams on copy for the relaunch of…
Website Copy for So Excessive, Spring 2021
The project: One of my favorite collaborations in recent years, I worked with founder Keena Williams on copy for the relaunch of…
Website Copy for BAIN Accessories, Spring 2021
The project: Writing for BAIN was a highlight of 2021. For this site project, copy’s role was to communicate the brand’s…
Website Copy for Victoria’s Secret, Valentine’s Day 2021
The project: Is there any better way to spend V-Day (as a freelance writer, anyway) than writing sugary-sweet copy for Victoria’s Secret?…
Website Copy for Victoria’s Secret Swim, Spring 2021
The project: Considering the Victoria’s Secret swim relaunch of 2014 was one of my first-ever major freelancing gigs, it warmed my heart to…
Instagram Content for For Love & Lemons x VS, Winter 2020
The project: Victoria’s Secret has partnered with some exciting third party brands over the years, but one of their most anticipated launches…
YouTube Copy for Victoria’s Secret, Holiday 2020
The project: During an era of BIG uncertainty and loungewear-as-daywear, it was a blast working with Victoria’s Secret on some fun, festive…
Pinterest Copy for Victoria’s Secret, Holiday 2020
The project: During an era of BIG uncertainty and loungewear-as-daywear, it was a blast working with Victoria’s Secret on some fun, festive…
Instagram Content for Victoria’s Secret, Holiday 2020
The project: During an era of BIG uncertainty and loungewear-as-daywear, it was a blast working with Victoria’s Secret on some fun, festive…
Website Copy for Victoria’s Secret, Holiday 2020
The project: During an era of BIG uncertainty and loungewear-as-daywear, it was a blast working with Victoria’s Secret on some fun, festive social content…
Website & Product Copy for Might As Weld, Fall 2020
The project: I worked with David, the founder and designer of Might As Weld, on creating language that captured his unique…
Instagram Content for the Victoria’s Secret Fashion Show, Holiday 2018
The project: The 2018 Victoria’s Secret Fashion Show was undoubtedly epic (for real, watch it here!), from the shimmering outfits to the…
